APA Blog

Coverage of the latest stories, expert insights, news and media announcements for APA.

How To Recruit Like Facebook

Want to know how to recruit like Facebook? The social platform was opened in 2006 to everyone aged 13 and older with a valid e-mail address. In 2018, the annual Fortune 500 list has Facebook as its sixth most valuable company. In 12 years, it’s gone from being a...

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Market Leadership in the 21st Century

During the 20th century Levi’s® was a market leading, iconic global brand. Yet by the 21st century, revenue had declined by nearly 65% from the 1990’s and remained static at this diminished level for the first decade of the new century. In 2011 a new CEO joined the...

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Future Proofing Careers

“What’s good today, won’t be good enough in the future” said Wesfarmers’ MS, Rob Scott in an interview. Let's talk about future proofing your career. The same can be said for career development; it’s no longer good enough to solely focus on skill development for...

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